Why Should I Get Certified?
June 08, 2023
Certification is a Marketing Tool. It will not help you unless you use it. You should consider certification if you are B2B and...
If you are a B2C model, you must weigh the benefits of certification.
- Your Product or Service is targeted at Corporations or Retail.
- Your Product or Service is targeted at Federal, State or Local Agencies.
- You do work with or for your State's Department of Transportation (DOT)
- You wish to be included in searchable databases for companies and government agencies who have supplier diversity requirements.
- Your Customers have requested a specific certification.
- If you are a B2C model, you must weigh the benefits of certification.